Charlotte’s Web has effectively risen to the top of the ranks by leveraging robust marketing strategies deeply rooted in brand values their customers care about like trust and high-quality products. By understanding who they are as a brand, resonating with the right consumers, and investing in large marketing campaigns, they continue to lead the pack. Charlotte’s Web has also expanded its brand portfolio with CBDMedic, CBDClinic, and HarmonyHemp to reach a wider range of consumers.
- Powerful CBD-only companies, which have been able to further develop reputations and establish brand loyalty, refine and improve marketing strategies, and grow larger and more diverse customer bases despite barriers faced under past and current regulatory systems. Examples: Charlotte’s Web, CV Sciences.
- Cannabis companies, typically multi-state operators (MSOs), leveraging vast dispensary and retail distribution networks, supply chain infrastructure, brand recognition and capital to create or expand successful CBD lines. Examples: Curaleaf Hemp, Columbia Care.
As of February 2020, over 4,000 retail outlets carry cbdMD. Their mass adoption across various channels, along with strategic marketing and PR efforts, have no doubt helped in their online sales. cbdMD was the first CBD company allowed to advertise in Times Square in Dec 2018. The company is the official founder of National CBD Day (August 8) and National Hemp Day (February 4).
CBDistillery has created a robust online model with athletic sponsorships and influencer marketing, alongside accessible pricing. They have gained a s trong presence online and in independent pharmacies. They are particularly effective in addressing smaller, overlooked markets with tailored local advertising.
Medterra is a completely CBD-focused, THC-free brand with broad mainstream consumer appeal. Their focus on ensuring quality and consistency from seed to sale has led to rapid consumer interest. Additionally, they have leaned further into the medical positioning of CBD with their Medterra Clinical brand aimed at capturing more consumers at independent pharmacies and medical practices.
Pure Hemp Botanicals — Denver, Colorado
Through it all, many companies have firmly established themselves in the industry and seem to be here to stay.
15 Largest CBD Companies in the United States
The company’s name reflects this mission, as it’s named after Charlotte Figi, a young girl suffering from a rare form of epilepsy.
CBDistillery – Balanced Health Botanicals — Denver, Colorado
In addition to its hemp and CBD lines, the company sells a wide variety of products made from dozens of herbs and spices. These include black elderberry, turmeric, maca, agave, and acacia, to name just a few.
5. We Preserve Your Individuality
Knowing how the hemp is sourced didn’t just tell us about the plant. It told us about the ethics of the CBD oil suppliers. Even state-of-the-art equipment can’t make up for cutting corners with harvests made from inorganic farm practices.
CBD manufacturers are the ones who have the technology necessary to extract CBD oil from the plant. Depending on the manufacturing facility, they can run multiple operations. Understanding these differences is essential for running your business.
How Do You Get Bulk Pricing for CBD Oil?
We learned a lot about the CBD industry while vetting CBD oil manufacturers. That’s why we simplified the information into digestible videos you can use to expand your CBD business knowledge.
Other manufacturing facilities are capable of removing THC. 0.0% THC products, like Joy Organics’ line of products, are considered broad or full spectrum. Broad spectrum CBD oil requires cutting-edge technology that isolates phytocannabinoids.
A few regulatory licenses and certificates to keep an eye out for include:
Before you get too far into vetting potential CBD oil manufacturers, figure out what type of CBD oil products you want to sell. Then, determine if their manufacturing facility can accommodate your requests.